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Practice Listening: Multiple Choice, Multiple Answers ID: #35278 Short Recycled water
Instructions
In one experiment, the researchers had some participants watch a short video promoting water conservation. And in another experiment, they added a video explaining why recycled water might trigger disgust, even though all contaminants have been removed. And neither video had a strong effect on people's willingness to drink recycled water or to sign a petition supporting the practice.
"The messages did sort of make people more positively predisposed to recycled water, but it was not enough to get them to actually use recycled water more. It didn't actually translate to behaviors."
In fact, viewing the video that directly addressed recycled water's "ick" factor was no more persuasive than the water conservation video alone, perhaps because dispassionate reason and logic only go so far.
Disgust is such a powerful core reaction. It's such a powerful emotion that simply giving more information is not going to really be effective because disgust is not really a rational response.

Why aren't people willing to actually use recycled water more according to the audio?

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