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Practice Listening: Highlight Correct Summary ID: #33203 Medium tv advertisements

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Transcript:

For years, tv advertisements and print advertisements dominated the advertising industry. Yes., tv commercials and newspaper and magazine ads were expensive, but for most advertisers, the money they spent was worth it. People were watching television and reading newspapers and magazines, but times are changing. Television is still the biggest segment for advertisers, but that won t last for much longer. Instead., the internet will overtake both tv and print marketing very soon. There are several reasons for this. First is the internet growing popularity. Today, the number of people who surf the internet is enormous. In the nineteen eighties, few people own personal computers. Nowadays, most households have at least one pc, and more people are using the world wide web. Every year. People are also getting their news from the internet that's making print newspapers and magazines less popular. People are even watching tv programs on the internet. So as you can see, there's a growing audience available to internet advertisers. Another important reason is cost making an airing. A television commercial can cost a huge amount of money for local tv, it might be thousands of dollars, but for national tv, it can cost hundreds of thousands of dollars.

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Print media such as newspapers and magazines are replaced by the use of television commercials. The TV commercials are relatively cheaper, which were once worth the money that advertisers spent. This lets the advertiser get more value from its money. The costs involved with advertisements have been ranked. Internet advertisements can be targeted to a specific audience and are usually cheap. As for television commercials, they can cost millions of dollars. Television will no longer be the largest marketing segment and more people are getting their news from the internet nowadays. While TV commercials can cost millions of dollars to make and air, it is possible to advertise to specific groups of people on the Internet.

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Transcript:

Result:

A.I. Explanation:

Option 1: "Print media such as newspapers and magazines are replaced by the use of television commercials. The TV commercials are relatively cheaper, which were once worth the money that advertisers spent. This lets the advertiser get more value from its money."

Option 2: "The costs involved with advertisements have been ranked. Internet advertisements can be targeted to a specific audience and are usually cheap. As for television commercials, they can cost millions of dollars."

Option 3: "Television will no longer be the largest marketing segment and more people are getting their news from the internet nowadays. While TV commercials can cost millions of dollars to make and air, it is possible to advertise to specific groups of people on the Internet."