Cosmetics 1 - Marvel Education

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Practice Reading: Fill in The Blanks (Drag & Drop) ID: #5428 Cosmetics 1

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Does advertising increase the cost of things? Well, the answer is ‘maybe'. A top actress can be paid as much as 20 million euros to become the face of a top cosmetics brand. Let’s say a company spends six million euros on a marketing to achieve total sales of 20 million euros. That’s a third of total sales spent on someone to buy the product. That figure’s even higher once the sales assistant at the department store has been paid her commission. But that oversimplifies the issue. If a large cosmetics company has fixed costs (for their factories and staff) of 100 million euros and variable costs (for ingredients and transport) of another 100 million euros, it needs to sell ten million jars of face cream at 20 euros each just to get back their costs. If a famous actress appears in a which sells 20 million face creams, the fixed costs per jar go down and those savings might be passed on to the in the form of price or two-for-one deals.

overloading campaign commercial country consumer persuading fans promotion

Result:

A.I. Explanation:

Correct answer: campaign
Explanation: The word 'campaign' fits grammatically as it is a noun that refers to a coordinated series of activities aimed at achieving a specific goal, in this case, marketing. Contextually, it aligns with the discussion of marketing expenditures related to sales.
Meaning: A 'campaign' is a planned series of activities designed to achieve a particular goal, often in marketing or advertising.
Wrong options:
country: 'Country' is a noun that refers to a nation or area of land, which does not relate to marketing activities.
overloading: 'Overloading' is a gerund that refers to putting too much load on something, which does not fit the context of marketing.
fans: 'Fans' is a plural noun referring to supporters or enthusiasts, which does not relate to the marketing process.
commercial: 'Commercial' is a noun that refers to a paid advertisement, but it does not fit as a term for the overall marketing effort being discussed.
promotion: 'Promotion' is a noun that refers to activities aimed at increasing sales, but it does not encompass the broader scope of a marketing campaign.
Correct answer: persuading
Explanation: The word 'persuading' is a gerund that functions as a noun in this context, referring to the act of convincing someone to buy a product. It fits grammatically and contextually as it describes the marketing effort involved in sales.
Meaning: 'Persuading' refers to the act of convincing someone to do or believe something, particularly in a sales context.
Wrong options:
country: 'Country' is a noun that does not relate to the act of convincing or marketing.
campaign: 'Campaign' is a noun that refers to a series of marketing activities, but it does not fit as an action in this context.
fans: 'Fans' is a plural noun that refers to supporters, which does not relate to the act of persuading someone to buy.
commercial: 'Commercial' is a noun that refers to an advertisement, which does not fit as an action in this context.
promotion: 'Promotion' is a noun that refers to marketing activities aimed at increasing sales, but it does not describe the act of persuading.
Correct answer: commercial
Explanation: The term 'commercial' is a noun that refers to a paid advertisement, which fits grammatically and contextually as it describes the medium through which the actress promotes the product.
Meaning: A 'commercial' is a type of advertisement that is broadcast on television or radio, aimed at promoting a product or service.
Wrong options:
country: 'Country' is a noun that refers to a nation or area of land, which does not fit the context of advertising.
campaign: 'Campaign' is a noun that refers to a series of marketing activities, but it does not specifically denote an advertisement.
fans: 'Fans' is a plural noun that refers to supporters, which does not relate to the advertisement context.
persuading: 'Persuading' is a gerund that refers to the act of convincing, which does not fit as a noun describing an advertisement.
promotion: 'Promotion' is a noun that refers to marketing activities, but it does not specifically denote an advertisement.
Correct answer: consumer
Explanation: The word 'consumer' is a noun that refers to a person who purchases goods and services. It fits grammatically and contextually as it describes the end-user of the product being sold.
Meaning: A 'consumer' is an individual who buys or uses goods and services.
Wrong options:
country: 'Country' is a noun that refers to a nation or area of land, which does not fit the context of purchasing products.
campaign: 'Campaign' is a noun that refers to a series of marketing activities, but it does not refer to the individual buying the product.
commercial: 'Commercial' is a noun that refers to an advertisement, which does not fit as a term for the buyer of the product.
persuading: 'Persuading' is a gerund that refers to the act of convincing, which does not fit as a noun describing a buyer.
promotion: 'Promotion' is a noun that refers to marketing activities, but it does not refer to the individual purchasing the product.
Correct answer: promotion
Explanation: The word 'promotion' is a noun that refers to activities aimed at increasing sales, which fits grammatically and contextually as it describes the marketing strategies used to attract consumers.
Meaning: 'Promotion' refers to marketing activities designed to increase the visibility and sales of a product.
Wrong options:
country: 'Country' is a noun that refers to a nation or area of land, which does not fit the context of marketing strategies.
campaign: 'Campaign' is a noun that refers to a series of marketing activities, but it does not specifically denote a strategy to attract consumers.
commercial: 'Commercial' is a noun that refers to an advertisement, which does not fit as a term for marketing strategies.
persuading: 'Persuading' is a gerund that refers to the act of convincing, which does not fit as a noun describing marketing activities.
consumer: 'Consumer' is a noun that refers to the buyer, which does not fit as a term for marketing strategies.

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